Allianz Stadium Unveils Meetings & Events Vision

Radisson RED Hotel Completes Total Events Venue Proposition

6th October 25, UK: Allianz Stadium, Twickenham, has announced a new vision for its meetings and events business with the unveiling of a bold, design-led proposition for event organisers. The announcement follows the imminent arrival of the onsite Radisson RED hotel brand.

The launch of Radisson RED London Twickenham marks a significant milestone in the stadium’s evolution as one of the UK’s most versatile event destinations, pairing world-class hospitality with an extraordinary variety of event spaces, and all underpinned by cutting-edge technology, sustainable sourcing, and a team driven by the values of sportsmanship, enjoyment and teamwork.

A Complete Destination for Multi-Day Meetings and Events

With 150 stylish new bedrooms and access to TW2, the stadium’s state-of-the-art gym and spa, the newly rebranded Radisson RED will add new personality into the heart of the stadium’s event experience. Public spaces have been reimagined, including the launch of The Huddle, a new signature restaurant, and bedrooms have been completely transformed to deliver a fresh blend of contemporary style and comfort.

The venue sees the announcement as key to underlining the complete meetings and events destination experience now available for organisers looking to do something different, whether it be pitchside BBQs, stadium concourse takeovers, executive box meetings, or museum receptions with a backdrop of sporting legends.

“Allianz Stadium has always been more than just a venue, it’s a living, breathing, flexible destination for serious planners who want to blend impact with inspiration,” commented, Johanna Byrane, Head of Business Development, Twickenham Experience Ltd. “With the arrival of the Radisson RED brand, we’re underlining that this is a venue that is always changing, always refreshing, and constantly adding more style and personality.”

Unrivalled Choice, Seamless Connectivity

Allianz Stadium continues to bring new and dynamic spaces to the market, from the plush East Stand to the newly refurbished Beaumont Suite and the atmospheric World Rugby Museum. Meanwhile, the stadium’s executive boxes provide premium options for boardroom and creative meetings, while the West Car Park delivers big, bold possibilities for brand activations and immersive festival-style experiences. Organisers can also access pitchside dining and conferencing, player changing rooms for VIP receptions, or simply create a full campus experience for multi-day events, increasingly popular among incentive, training, and team-building programmes.

Meanwhile, the stadium’s world-class digital infrastructure means it’s also built for the AI age, with enhanced bandwidth and capacity ensuring high-performance connectivity for content-rich, tech-powered meetings. Following a major AV and technical upgrade across all South Stand conference suites, alongside the installation of state-of-the-art pitchside jumbo screens and LED ribbon displays, planners now have access to high-definition branding opportunities. Whether it’s livestreaming or hosting AI-powered workshops, the venue is primed to help organisers push the boundaries of innovation.

Food, Values, and Forward Thinking

Finally, catering at Allianz Stadium champions sustainable, locally sourced ingredients, shaped by the same ethos that powers the game on the pitch, health, performance and community. This will be replicated in the new Radisson RED, which shares the same ethos of sustainability, from the construction of the new look hotel to its F&B proposition.

“We’re really excited to have Radisson RED onsite at Allianz Stadium,” concluded Johanna. “The team are excellent, they’re collaborative and that’s great news for our customers. It’s just one more reason to bring your event here.”