Case Study – Equinix – Equinix Connect 2024

Join Charles McGarvey, Content Manager for Equinix Global Events Team, and David Caldwell, Managing Vice President at Maritz, as they dive into the ICEAWARDS US winning event that earned Equinix the title of Best In-House Team of the Year!

Charles takes us behind the scenes of Connect, Equinix’s largest internal event of the year. With the 2024 theme “Dare”, the event challenged teams to push boundaries, embrace innovation, and redefine success.

Connect is a high-energy sales kickoff bringing together 1,700 attendees from around the world—a rare opportunity for global sales teams and supporting roles to gather, learn, and be inspired. Charles shares how Equinix crafts a cohesive event message, the strategy behind content flow and engagement and why the in-person experience is more valuable than ever.

Tune in here