In this 5 @ 5 podcast, Kiku Vivis, Event Strategist from The Special Event Company speaks with LaTosha Smith, North America Events Manager at Lenovo, about the 2024 Lenovo North America Sales Kickoff and its successful transition to a hybrid format.
Originally planned as an in-person event, the shift aimed to maintain engagement while fostering camaraderie among remote and in-office staff, aligning teams on strategic goals, and enhancing participation through training and social activities. The on-site experience was enriched with expanded venue use, upgraded amenities, and interactive elements, while the virtual audience benefited from live studio hosts, a motivational session with Justin Forsett, and gamification. The conversation underscores the importance of adaptability, clear communication, and leadership engagement in executing a seamless hybrid event that strengthens team connections and drives alignment.
Tune in here