In this episode, Logan Downey, Director at Cvent interviews Ruairi Herraghty, Head of Events & Customer Interactions at Novartis. Ruairi shares his unconventional career journey from research chemist to pharma sales, brand management, and ultimately, event management. He discusses how corporate events serve as a crucial touchpoint for internal associates, ensuring alignment with the company’s mission and vision.
Ruairi also touches on a book that influenced his approach to account management and customer service, emphasizing the importance of understanding client needs to create meaningful events.
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