Event tech must have a purpose and be a support to the content, rather than be a distraction. Too much data is bad news unless you can start using it effectively for your stakeholders.
Nick Fagan, as Head of Technical Innovation and Special Projects at DRPG, looked at what’s new in the tech world to support events. He explored the exciting developments around the Metaverse and how we can apply new technologies in a practical way to support our events and our comms campaigns.
What have we learnt from the last two years? How can we extend the audience reach while reducing the need for travel and, more importantly, how do we ensure the technical solutions play a role in supporting and engaging the audience to create tangible outcomes rather than simply being a gimmick?
Watch this session here
